- Date added
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Nov. 6, 2015, 4:42 p.m.
- Description
- <blockquote>Greenwashing , or "green sheen,"[1][2] is a form of spin in which green PR or green marketing is deceptively used to promote the perception that an organization's products, aims or policies are environmentally friendly.[3] Evidence that an organization is greenwashing often comes from pointing out the spending differences: when significantly more money or time has been spent advertising being "green" , than is actually spent on environmentally sound practices.[4] Greenwashing efforts...