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Why You Cannot Trust Numbers from Qualitative Usability Studies

#numbers #qualitative #quantitative_research #statistics #testing

4 years ago | View Shared by victor

What is A/A Testing, and Why Should Marketers Care?

#a/b_testing #statistics #testing #user_evaluation #ux | <blockquote>Are your A/B testing results entirely accurate? Learn why A/A testing can be beneficial, the pros and cons, and how to avoid false positive test results.</blockquote>

5 years ago | View Shared by victor

20 lines of code that will beat A/B testing every time

#a/b_testing #statistics #testing #usability

6 years ago | View Shared by victor

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