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Measuring the value of discovery | cxpartners
#research
#ux
#value
#worth
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+ "The benefit of research is often in decisions, and decisions aren’t usually documented anywhere to any sort of degree to which they can be measured. […] Good research will inform what you shouldn’t build, as much as what you should, so tying it to things that are built as a result of the research is probably a mistake." (S. Dennis @ triangles slack)
3 years ago
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