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  • Measuring the value of discovery | cxpartners
    #research #ux #value #worth | + "The benefit of research is often in decisions, and decisions aren’t usually documented anywhere to any sort of degree to which they can be measured. […] Good research will inform what you shouldn’t build, as much as what you should, so tying it to things that are built as a result of the research is probably a mistake." (S. Dennis @ triangles slack)
    3 years ago | View Shared by victor

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Measuring the value of discovery | cxpartners

https://www.cxpartners.co.uk/our-thinking/measuring-the-value-of-discovery Internet Archive
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#research #ux #value #worth
Date added
June 8, 2022, 6:29 p.m.
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+ "The benefit of research is often in decisions, and decisions aren’t usually documented anywhere to any sort of degree to which they can be measured. […] Good research will inform what you shouldn’t build, as much as what you should, so tying it to things that are built as a result of the research is probably a mistake." (S. Dennis @ triangles slack)